Hollis Roberts

Who I Am

I am a champion for my clients, recognizing their strengths and spotting the opportunities ahead of them, often before they see those possibilities themselves.

I am strategic, a natural relator, and a big picture thinker who loves building a clear plan and serving as a catalyst for action. The decade I spent in marketing shaped how I understand people and how I help them tell their story. Creating the career you want requires understanding your audience, communicating your value effectively, and knowing how to stand out for the right reasons. Today, I apply the same thinking to the most important brand you will ever manage, yourself.

That is why I am here, and I am glad you are, too.

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My Story

I am a career strategist with over 2 decades of working experience, spending 10 years in marketing and 10 years coaching professionals through career transitions and growth. I had a path that looked good from the outside: the title, the trajectory, the things you are supposed to want. But on the inside, I was anxious and burned out, and I couldn’t understand what step to take next.

I eventually realized I had spent years chasing goals and presenting myself based on what other people wanted from me. I had never stopped to ask what I needed, what I was genuinely good at, or what success meant to me. When I stopped leading with what sounded safe and started leading with what was true, everything shifted. And then I had to learn how to tell that story.

That is the work I now get to do with my clients. It’s a true honor to get to know the people I work with, help them see the value and potential they bring, and use everything I know to help them put it into words and go after what they deserve.

Who I Work With

My clients are ready start taking creative control of their future. That is the only filter that matters. Not your age. Not your industry. Not how many years you’ve been in the workforce. I’ve worked with people landing their first professional role to C-suite leaders stepping into their next opportunity. What you all have in common is this: you’re ready to bet on yourself.

You might say things like:

  • “I am ready to shoot my shot.”
  • “I know what I want, but need the support to make it happen.”
  • “I feel more qualified than how I am being perceived.”
  • “I know I can bring a lot of value. I just cannot seem to get traction.”
  • “I want to start my career with a strong foundation.”

That is exactly where I do my best work. You bring the drive. I bring the strategy, the framework, and the expertise to help you show up the way you deserve to.

What Working With Me Looks Like

The foundation of my coaching and leadership approach begins with understanding YOUR ROOTS, the essence of building a successful strategy.

Requirements: The real-world parameters that matter to you: salary, location, working conditions, and anything else that shapes what the right opportunity actually looks like.
Ownership: Your experience and the story your background truly tells.
Outcomes: The results you create, the problems you solve, and the value you bring.
Talents: What you are genuinely good at… not what you think others want from you.
Success: What “making it” means to you and what you’re truly building toward.

I bring a framework for uncovering this quickly. From there, everything we build – your resume, LinkedIn profile, networking pitch, and search strategy, comes from this foundation.

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